What is SEO Search Engine Optimization 101


Exactly What is Seo (SEO)?

SEO isn't really practically developing search engine-friendly sites.

It's about making your website much better for individuals too.

SEO includes both the imaginative and technical components needed to enhance rankings, drive traffic, and boost awareness in search engines.

In some cases SEO is merely a matter of making sure your website is structured in a method that search engines comprehend.

This guide is developed to explain all locations of SEO– from discovering the expressions and terms (keywords) that create traffic to your site, to making your website friendly to online search engine, to developing links and marketing the distinct worth of your website. If you are puzzled about this things, you are not alone, and we're here to assist.

Why does my site requirement SEO?

Online search engine are distinct because they supply targeted traffic– individuals trying to find exactly what you provide. Online search engine are the highways that make this occur. If online search engine can not discover your website, or include your content to their databases, you lose out on extraordinary chances to own traffic to your website.

Search inquiries– the words that users type into the search box– bring amazing worth.

Experience has actually revealed that search engine traffic can make (or break) a company's success.

Most of web traffic is owned by the significant business online search engine, Google, Bing, and Yahoo!

Social media and other types of traffic can create check outs to your site, search engines are the main approach of navigation for many Internet users.

This holds true whether your website supplies content, services, items, info, or practically anything else.

Why cannot the online search engine determine my website without SEO?

Search engines are clever, however they still require assistance. There is a limitation to how search engines can run.

In addition to making content readily available to online search engine, SEO likewise assists improve rankings so that content will be put where searchers will quicker discover it.

The Internet is ending up being progressively competitive, and those business who carry out SEO will have a chosen benefit in consumers and visitors.

Can I do SEO for myself?

The world of SEO is complicated, however many individuals can quickly comprehend the fundamentals.

Free SEO education is extensively readily available on the web, consisting of in guides like this.

Depending upon your time dedication, your determination to discover, and the intricacy of your site( s), you might choose you require a specialist to deal with things for you.

Companies that practice SEO can differ; some have actually an extremely specialized focus, while others take a wider and more basic technique.

In any case, it's excellent to have a firm grasp of the core principles.

Just how much of this short article do I have to check out?

We suggest reading this guide front-to-back if you are major about enhancing search traffic and are unknown with SEO. We've aimed to make it as succinct as simple and possible to comprehend. There's a PDF variation for those who had actually choose, and lots of linked-to resources on other websites and pages that are likewise worthwhile of your attention.

Each area of this guide is essential to comprehending the most reliable practices of seo.

Online search engine have 2 significant functions: constructing an index and crawling, and offering search users with a ranked list of the sites they've figured out are the most pertinent.

1) Crawling & Indexing

Crawling and indexing the billions of files, pages, files, news, videos, and media on the World Wide Web.

Each stop is a special file (typically a websites, however in some cases a PDF, JPG, or other file). The online search engine require a method to “crawl” the whole city and discover all the stops along the method, so they utilize the very best course readily available– links.

These monstrous storage centers hold countless makers processing big amounts of details extremely rapidly. When an individual carries out a search at any of the significant engines, they require outcomes immediately; even a one- or two-second hold-up can trigger discontentment, so the engines strive to offer responses as quick as possible.

Hyperlinks enable the online search engine' automatic robotics, called “spiders” or “spiders,” to reach the lots of billions of interconnected files on the internet.

When the engines discover these pages, they analyze the code from them and shop chosen pieces in enormous databases, to be remembered later on when required for a search inquiry. To achieve the huge job of holding billions of pages that can be accessed in a split second, the online search engine business have actually built datacenters all over the world.

Picture the World Wide Web as a network of drop in a huge city train system.

The link structure of the web serves to bind all the pages together.

2) Offering Answers

Supplying responses to user inquiries, the majority of regularly through lists of pertinent pages that they've obtained and ranked for relevance.


Online search engine are response makers. When an individual carries out an online search, the search engine searches its corpus of billions of files and does 2 things: initially, it returns just those outcomes that are beneficial or pertinent to the searcher's inquiry; 2nd, it ranks those outcomes inning accordance with the appeal of the sites serving the info. It is both significance and appeal that the procedure of SEO is implied to affect.

How do online search engine figure out significance and appeal?

Online search engine normally presume that the more popular a file, page, or website, the better the info it includes need to be. This presumption has actually shown relatively effective in regards to user complete satisfaction with search results page.

These algorithms typically consist of numerous variables. In the search marketing field, we describe them as “ranking elements.” Moz crafted a resource particularly on this topic: Search Engine Ranking Factors.

To a search engine, importance indicates more than discovering a page with the best words. In the early days of the web, search engines didn't go much even more than this simplified action, and search outcomes were of restricted worth.

Appeal and importance aren't identified by hand. Rather, the engines use mathematical formulas (algorithms) to arrange the wheat from the chaff (importance), and after that to rank the wheat in order of quality (appeal).

How Do I Get Some Success Rolling In?

Or, “how search online marketers be successful”

The complex algorithms of online search engine might appear impenetrable. The engines themselves supply little insight into how to accomplish much better outcomes or gather more traffic. Exactly what they do offer us about optimization and finest practices is explained listed below:


Google suggests the following to obtain much better rankings in their online search engine:

Guarantee a tidy, keyword abundant URL structure remains in location.
Make certain content is not buried inside abundant media (Adobe Flash Player, JavaScript, Ajax) and validate that abundant media does not conceal links from spiders.

Produce keyword-rich content and match keywords to exactly what users are looking for.

Produce fresh content frequently.

Do not put the text that you desire indexed inside images.

If you desire your business name or address to be indexed, make sure it is not shown inside a business logo design.

Make pages mainly for users, not for online search engine.

Do not trick your users or present various content to search engines than you show to users, a practice typically described as “masking.”.

Make a website with a clear hierarchy and text links.

Every page ought to be obtainable from a minimum of one fixed text link.

Produce a helpful, information-rich website, and compose pages that plainly and properly explain your content.

Develop content for Users not online search engine!

All of it starts with words typed into a little box.

An essential element of SEO is making your site simple for both users and online search engine robotics to comprehend. Search engines have actually ended up being significantly advanced, they still cannot comprehend a web and see page the exact same method a human can. SEO assists the engines find out exactly what each page has to do with, and how it might work for users.

Comprehending both the capabilities and restrictions of online search engine enables you to appropriately develop, format, and annotate your web content in a manner that online search engine can absorb. Without SEO, a site can be unnoticeable to search engines.

On-Page Optimization.

On the other hand, the finest search engine in the world would have a hard time to comprehend the picture at anywhere near that level of elegance. How do you make a search engine comprehend a photo? SEO permits web designers to offer ideas that the engines can utilize to comprehend content.

In the lack of meta descriptions, online search engine will produce the search bit from other aspects of the page. For pages that target several keywords and subjects, this is a completely legitimate technique.

Make certain your content gets seen!
Getting the technical information of search engine-friendly web advancement proper is essential, however as soon as the fundamentals are covered, you should likewise market your content. Rather, search innovation relies on the metrics of importance and value, and they determine those metrics by tracking exactly what individuals do: exactly what they find, respond, comment, and link to.


Undoubtedly, if you desire your page to have an opportunity of ranking in the search engine result for “pet,” it's smart to ensure the word “pet” belongs to the crawlable content of your file.

Title Tags:

End every title tag with a brand reference, as these assistance to increase brand name awareness, and develop a greater click-through rate for individuals who like and recognize with a brand name. Often it makes good sense to put your brand name at the start of the title tag, such as your homepage. Because words at the start of the title tag bring more weight, bear in mind exactly what you are aiming to rank for.

Online search engine determine how keywords are utilized on pages to assist identify the significance of a specific file to a question. Among the very best methods to enhance a page's rankings is to make sure that the keywords you wish to rank for are plainly utilized in titles, text, and metadata.

When visitors type an inquiry into a search box and land on your website, will they be pleased with exactly what they discover? The search engines' main duty is to serve appropriate outcomes to their users.

The True Power of Inbound Marketing with SEO

Because the dawn of online search, folks have actually abused keywords in a misdirected effort to control the engines. This includes “packing” keywords into text, URLs, meta tags, and links. This method practically constantly does more damage than great for your website.

When, in the title tag at least. Attempt to keep the keyword expression as near to the start of the title tag as possible. More information on title tags follows later on in this area.
When plainly near the top of the page.
A minimum of 2 or 3 times, consisting of variations, in the body copy on the page. If there's a lot of text content, possibly a couple of more times. You might discover extra worth in utilizing the keyword or variations more than this, however in our experience including more circumstances of a term or expression has the tendency to have little or no influence on rankings.
As soon as in the alt characteristic of an image on the page, at least. This not just aids with web search, however likewise image search, which can periodically bring important traffic.
When in the URL. Extra guidelines for Keywords and urls are gone over later in this area.
As soon as in the meta description tag, at least. Keep in mind that the meta description tag does not get utilized by the engines for rankings, however rather assists to bring in clicks by searchers checking out the outcomes page, as the meta description ends up being the bit of text utilized by the online search engine.
And you need to normally not utilize keywords in link anchor text indicating other pages on your website; this is called Keyword Cannibalization.

Usually speaking, as you make your keywords more particular, you narrow the competitors for search engine result, and enhance your opportunities of attaining a greater ranking. The map graphic to the left compares the significance of the broad term “books” to the particular title Tale of Two Cities. Notification that while there are a great deal of outcomes for the broad term, there are significantly less outcomes (and hence, less competitors) for the particular outcome.

Search questions– the words that users type into the search box– bring remarkable worth. When an individual carries out an online search, the search engine searches its corpus of billions of files and does 2 things: initially, it returns just those outcomes that are beneficial or pertinent to the searcher's inquiry; 2nd, it ranks those outcomes according to the appeal of the sites serving the info. In the early days of the web, search engines didn't go much even more than this simplified action, and search outcomes were of restricted worth. A web page does not constantly look the very same to you and me as it looks to a search engine. Search engines show just the very first 65-75 characters of a title tag in the search outcomes (after that, the engines reveal an ellipsis– “…”– to show when a title tag has actually been cut off).

In the early days, online search engine counted on keyword use as a prime significance signal, despite how the keywords were in fact utilized. Today, although online search engine still cannot understand and check out text in addition to a human, using artificial intelligence has actually permitted them to obtain closer to this suitable.

The closer to the start of the title tag your keywords are, the more useful they'll be for ranking, and the most likely a user will be to click them in the search engine result.

A web page does not constantly look the very same to you and me as it looks to a search engine.

The meta description tag serves the function of marketing copy, drawing readers to your website from the outcomes. It is a very fundamental part of search marketing. Crafting a legible, engaging description utilizing crucial keywords (notification how Google bolds the browsed keywords in the description) can draw a much greater click-through rate of searchers to your page.

Meta tags were initially planned as a proxy for details about a site's content.

As title tags are such a fundamental part of search engine optimization, the following finest practices for title tag development produces excellent low-hanging SEO fruit. The suggestions listed below cover the important actions to enhance title tags for online search engine and for functionality.

Images, Flash files, Java applets, and other non-text content are frequently neglected or decreased the value of by search engine spiders, in spite of advances in crawling innovation.

The simplest method to make sure that the expressions and words you show to your visitors are noticeable to search engines is to position them in the HTML text on the page.


Keyword Usage and Targeting.

Among the most essential aspects to developing an internet marketing technique around SEO is compassion for your audience. You can more successfully reach and keep those users as soon as you understand exactly what your target market is looking for.

The title aspect of a page is implied to be a precise, succinct description of a page's content. It is important to both user experience and search engine optimization.

Why should you invest time, effort, and resources on SEO?

When taking a look at the broad image of online search engine use, interesting information is offered from a number of research studies.

We've drawn out those that are current, appropriate, and important, not just for comprehending how users search, however to assist provide an engaging argument about the power of SEO.

Keyword Domination.

Bear in mind length.

The meta description tag exists as a brief description of a page's content. Online search engine do not utilize the keywords or expressions in this tag for rankings, however meta descriptions are the main source for the bit of text showed below a listing in the outcomes.

Indexable Content

Keywords control how we interact our search intent and communicate with the engines. The engine matches pages to obtain based on the words we went into when we go into words to search for. The order of the words (” pandas handling” vs. “managing pandas”), capitalization, spelling, and punctuation offer extra details that the engines utilize to assist obtain the ideal pages and rank them.

Meta Description

They are the structure blocks of language and of search. The whole science of info retrieval (consisting of web-based search engines like Google) is based on keywords.

Online search engine show just the very first 65-75 characters of a title tag in the search results page

This is likewise the basic limitation permitted by a lot of social networks websites, so adhering to this limitation is usually sensible.

If you're targeting several keywords (or a particularly long keyword expression), and having them in the title tag is vital to ranking, it might be suggested to go longer.

Think about readability and psychological effect.

Location crucial keywords near to the front.

Keyword use and targeting are still a part of the search engines' ranking algorithms, and we can use some reliable methods for keyword use to assist produce pages that are well-optimized. Here at Moz, we engage in a lot of screening and get to see a big number of search outcomes and shifts based on keyword use strategies.

Meta Tags.

Developing an engaging title tag will assist get attention on the search results page, and draw in more visitors to your website. This highlights that SEO is about not just optimization and tactical keyword use, however the whole user experience.

Meta descriptions can be any length, however online search engine normally will cut bits longer than 160 characters, so it's typically a good idea to remain within in these limitations.

Stay tuned for What is SEO Search Engine Optimization 102

116 thoughts on “What is SEO Search Engine Optimization 101”

  1. This was helpful, google antics and ranking change frequently, staying up to date with SEO guidelines i critical in keeping my website from getting dinged as a bad site. There was a lot of great detail in this article and some great pointers. Keeping informed and up to date on all the SEO changes is something very important to me. 

  2. SEO is certainly one of the most misunderstood and mysterious concepts of online marketing. What i find interesting is that so many people don’t think they know anything about it, yet they do. They already DO know what people are looking for online – which is the best place to start. Then you can just keep adding layers.

  3. Hi,

    It is about making your website more much better for individual use. It is imaginative and technical components needed in  enhance drive traffic, boost awareness and ranking in search engines, online search engine are the highways which make this occur. If online search engine can not discover your website, or include your content to their databases, it can lose out on extraordinary chances to own traffic to your website.

    Thank you.


  4. I found this key article interesting and educational because my interest is keyed on learning SEO. SEO assist to improve rankings so web searchers can easily find your content on the net, is pretty much awesome for we that are into affiliate marketing. Thank you for this article it will be bookmarked for continued reference.

  5. Thank you for this detailed article Tony. I tried blogging in 2007 without any clue on SEO. all I knew was that blogging earns money. So I dived in without the proper knowledge. Argggg. But I am starting again now with a better understanding of SEO. I am happy that I stumbled upon WA to guide me on how to start blogging again with the right tools. And thank you to articles available in the net, this article included, that gives me more knowledge and understanding on what is SEO and how it works. 

    Than you for this very detailed explanation on SEO and how it works. keep the information coming! 

  6. Wow what an article!

    I’ve been looking for a comprehensive guide like this for a while now as I have a new website I’d like to get traffic to. This covers all the questions I had and loads more!

    I like the way it’s structured and it isn’t so long that I get bored half way through.

  7. The field of SEO is really complex, and it is constantly being upgraded because the internet is a living organism. If you have a website and you want viewership, you will sooner or later have to delve into the details of SEO. You’ve listed quite a few great starting points for improving optimization, thanks for this nicely gathered information.

  8. Hello there, Having a website speed of less than 1 sec is the best way to start SEO. For a website to define it’s meaning or basic understanding in Google every website requires meta title, meta description, meta keywords. Your website should look simple in terms of user engagement which is very important, website structure and navigation are most important.

  9. I agree that the world of SEO is complicated  and yes a lot of information is available on the web. I personally would advise anyone who can afford to outsource this aspect as they learn, to do so.I guess it will safe one a lot of time and help you not to hurt your site and content.

  10. There are lot of things website owners should realize when they are growing their own business, it takes a lot of trainings to make yourself a successful business owner. Search engines optimization is something that you should make yourself familiar with as it’ll help you get your website ranked in search engines.

  11. Oh, this is a good post on what SEO is all about and I am happy you could say a number of things about it too. I did not know that it is possible to be able to do so much with this too. I thing SEO is great and making money through it is also a big possibility since it all has to do with getting your website to top ranks

  12. What a great article on search engine optimization Tony. I agree, getting your sites organically ranked on search engines is the golden key to success since it helps get free targeted traffic. But doing SEO is quite hard, and your article helps provides basic guidelines on how this process works and will be helpful to any newbie! Thanks for sharing.

  13. Hi there Tony, this is another great article about Search Engine Optimisation and I really enjoyed reading it and learning a lot from it. It’s always a blessing coming across your articles as I know I can expect a detailed and analytical review of the platform, product or site that you are reviewing and I can always trust information from them

  14. Hi Tony,

    Another great article on SEO from you.

    I always look forward to your article because I usually learn a lot from your article and this one is not exceptional. I’m bookmarking this article as I’ve always be doing for most of your article so that revisit them and learn more. 

    One again thank you for another informative and thoughtful article on SEO. 


  15. This very nice article. I am not so new in the website or internet field, but it was very long time ago when I began my career and I change it for some reason. Now I am back again and the internet I know from 10 years ago are very different and I start to get nervous to learn again. But thank for sharing. Your article help me to start again.

  16. Thanks for the article, and it was a great refresher course. SEO is not a difficult thing to learn, but there are lots of components to it and one tends to forget one or two things from time to time.

    It is best to have a checklist that you can tick off each time you publish content on your website, just for peace of mind and to make sure that all the SEO bases are covered.

  17. Hello Tony, thanks for sharing. it’s a very nice as resourceful one, I’ve enjoyed every bit of the information and I’m willing to take them into use. Nutricellix is a nice topic to read about but not quite sure how good or bad it is,I think considering the business is gonna be nice but safety is very essential. I hope to get more information from your site always. 

  18. Seo is actually worthy here and the very best thing to know to actually be a breakthrough marketer. It make it all very easy to actually get to the very top. I value all that you have shared here. Thank you and God bless you as I would make efforts to ensure I can get to the very peak of it all. Thank so much for all that you shared here

  19. Very informative article! 

    This was a very in depth article that at no point left me questioning what was being spoken about. Most of the time I find myself having to go back and re-read the information to better understand because I often feel that I missed something as I am reading other articles, but as I mentioned for this one I felt well caught up throughout the entire thing. So that is greatly appreciated. 

    Another thing to point out is that you were also very descriptive and detailed with your instructions and information making it easy to find and understand. For example, I really loved the way you set up the questions all about SEO (what it is, what it requires, whether I can do it myself, how it works, what it looks for, etc.), it left no need for me to ask questions and that is great! I believe that an article should give you everything you need to know so that you don’t have to continue searching for answers, and yours did exactly that. 

    Lastly I just wanted to just touch on the layout of your information. I appreciated the way the facts and details are layed out so that they get straight to the point and tell me exactly what I need to know. Everything is put into short sentences that are easy to understand and explain. The content is very concise, which is alway great!

  20. Hi Tony, thanks a lot for your article about SEO. I’m at the beginning of my online business journey, so this kind of info is really appreciated. I am glad you are stressing out the importance of good quality content and comments that show the popularity of your site. Also, thanks for all the other info about the other details such as title text which a newbie would easily overlook. Thanks again and all the best!

  21. Tony, this is another great article. Many online marketers are not really sure what SEO means and how it works. But your article had made it very easy to understand and to appreciate it’s importance. You explained that SEO which stands for Search Engine Optimization is a matter of making sure that one’s website is a structure in a way that it is communicable or understandable with search engines.

    It is a tool that is applied for discovering terms like keywords, which is used in creating site traffic and also making any website friendly to search engines. This is the basic function of SEO. You also made it clear why any site requires to meet up the SEO standards. For instance, SEO makes it possible for online search engines to create distinct links and identifying the value of each website. 

    You also explained how the online search engines act as the highways that link websites to traffics. This is very useful information about SEO, that any web owner should bear in mind while creating web content. I think, one of the keynotes of this article is that without a successful interaction or approval of SEO, that a website success can be hampered.

    Thanks for the explanations.


  22. Great article for bloggers. Many online entrepreneurs tend to lay a blind eye on the topic SEO meanwhile it is a key topic for site ranking and earning traffic. You well summarized all the key aspect around SEO. When I was starting my website, I thought it was all about paying to get good rankings from Google, but when one understands SEO, He/she can quickly see results without paying.

  23. It’s very important for website owners to know about what seo is used for and how it can be of help to them as business owners, it’ll help you rank your website with search engines and give you the larger chance of being widely seen and known by you potential customers, it’s nice to read through This good post.

  24. Seo is the first thing to know as an affiliate marketer. The success of your business rests so much on seo and actually mastering the act and being able to replicate it for a long term effect. I value your output here about it. Thank you so much for sharing the information here

  25. While learning about SEO I was not told to name the images with the words we want to be indexed. Thank you for the information. I usually add the name of the title or some of the indexed words on the images while creating the pictures on photoshop. I only do it with the intension of remembering where they belong. I will no longer do that.

    I also would advise to educate yourself reading articles like this one. Some SEO companies will charge monthly for simply steps which can be done by us. 

  26. Hey, Tony, I’ve been trying to learn more about SEO and how it works. So after reading your post on what is SEO search engine optimization. I’m one step closer to learning how to get better ranking in search engines. It was interesting reading all about Google guidelines and the steps I need to take in getting the best results. Thank for sharing this post

  27. I think, knowing about Search Engine Optimisation (SEO) these days, is the most important thing when you want to build your succesfull online bussiness. Having website without good SEO, is probably pure waste of time. You can write good articles, have great knowlege and share that in your posts, but without optimization and good keywords, you will never find your place in search engine on first page, what is the most important thing in making online job. 

  28. I’ve been trying to read into SEO. I have not known much about it and I don’t know how to work with it in my favor. But I think after reading this I definitely have learned something of great benefit to me and it will help me tremendously on my journey in online marketing and with my online business. I really appreciate this article and the information you’ve provided here!

  29. Tony, thank you such a great amount for this article. I bookmarked it as I should return to it frequently. I’ve been with the Wealthy Affiliate since 2015, however as of late I returned for a new beginning again as boats are not cruising and the voyage business I work in is on a backup for the time being. So I needed to think quick. Presently I am out and about of building my site and I really required an exhaustive clarification of the SEO again as I overlooked what I knew previously. Likewise, there are a few updates. Much obliged indeed and I am certainly going to utilize this article after some time.

  30. Hi Tony

    I think this is one of the most  through  review of  SEO optimisation  that what everybody understands but very few actually achieve. I still think that the search engines try to hide what they rank for, so no one can play the system . In other words they want to reward you based on hardwork, how well you discuss the subject  and how natural you are. I think that this is the best way to rank your articles, as keyword stuffing does not clearly work.



  31. Hi Tony

    Thank you for explaining about SEO.  We are in process optimizing our pages within our website, and this article help us a lot to understand key information and what need to be done.  We ill bookmark your article, so we can comeback more often, it is a lot of great information to chew at once…

    All the best

    Kalle & Marie

  32. Hello there!

    Thats a beautiful and awesome aritcle about SEO. I barely had good knowledge of the term SEO and how effective it can really be in growing an online business. I just learnt that clearly well from this article and now i understand how i can actually grow my online business through the use of SEO.


  33. I had to save this page so i can come back anytime i want to refresh my memory. the highlighted topics are so relevant and with proper engagement, anyone will be able to control his or her website with enough turn up on traffic. thank you for this course that you have broken down excellently.

  34. You did it again! I see why you are called the degital Marketing veteran, because you go into details of what ever you are talking about that goes for SEO as well.

    SEO makes your website better to be sean, it enhance tracting which in turn is god for traffic.

    by Chooseing the right wood it helps ,by making your site more friendly to online search engine. they are like spiders indexing billions pages, and videos so they can find them later.

    They make your site acsessabe to online serches, they atach proxy for detail informatiom, so by making your keywords more understsnable.

  35. This is a great review of SEO. This is extremely important to understand the SEO process and to do it right. It is not really hard or complicated but needs to be done correctly to be recognized by all the search engines to get traffic to your site for a successful online business. This blog does a good job of pointing out all the important parts of SEO and how they come together. Even though I have been very involved using SEO, I will be able to come back and use this article as an important reference on all the SEO issues.

  36. Hi there Tony!

    It is amazing to see such a great post about something as important as SEO! As a beginner, I now realize that it is one of the fastest ways to get seen on the internet! It is also really easy and you can boost a site relatively fast, this means no wasting time! 

    Thanks for the post, I learned a lot.

  37. Your post should be able to engage your audience by helping them to solve their problem. You should use keywords that are most looked up based on the issues your viewers are facing. Your subheading should be one that should also catch their attention as to prompt them to read your post.

  38. I found this article interesting and educational, SEO assist to improve ranking so searchers can find your content is pretty amazing, My interest is keyed on learning SEO, will be watching Neil Patel beginners guide, also have a clearer understanding of hyperlinks, thank you for this article it will be bookmarked for continued reference. 

  39. Today’s topic of conversation is SEO.  I learned through Wealthy Affiliate that you’re only supposed to put the keywords once in the title, and then once in the first paragraph.  I found it interesting that the way you write your material also helps in SEO rankings.  Also, the beginning of your material is the most important when it comes to search engines finding what it needs when it crawls your site.  Compassion for your audience is definitely important for keeping a reader’s interest, but I’m not sure it makes a difference in your post being found in a search.

  40. I love this topic, I am so new in this business and need as much information possible. You really opened my eyes, yes, I have to do more. Keywords are the word, I have to practice how I can use great keywords for a better ranking for my Blog. I am going to study all your advice and I am sure that when I finish all the things you are advising my blog is on an Nr 1 Site, so thank you so much for this great help. PS. did you know that a huge company like Mercedes Benz are not on the 1 place of the first sides, so you see even Mercedes Benz can use your SEO Search Engine Optimization 101

  41. A comprehensive and easy to read guide on SEO for both beginners and everyone that is into driving traffic to their websites. It is not easy to understand what “crawling” is and what “spiders do”. Neither is meta tags and keywords easy to comprehend if you are not into these terms from before.

    The article is a great reference I have bookmarked it as a source of information when I am adjusting and setting up my SEO on my websites as well as my articles.


  42. Hello Tony, your article ‘what is SEO search engine optimization 101’ definitely was an interesting and Informative piece of writing. Search engine optimization is a tricky business and different come with different claims and ways which it can be achieved. This article has been really helpful in explaining the importance of using keywords that will ensure engagement of your content 

  43. Search engine optimization is tricky, and everyone has different claims of what works and does not. SEO is important to running an online business and getting your website found on the World Wide Web. If you have properly optimized your website for search engine with SEO, will lead to tons of free traffic and that leads to more clients. I will be sharing this article!

  44. Hi Tony,

    Your article on SEO provided a wealth of information. My initial reaction was it all seemed very familiar. Meaning that the training I have taken on SEO matches what you stated. 

    However, you went into greater detail on some aspects which means I will have to read this a few times to fully comprehend what you meant. 

    I recognize the importance of using Keywords and writing content for real people searching for information rather than the Search Engines. It is easy to use keywords that can rank high but do not attract clicks. The trick is to use the common keywords that people use, but make them uncommon enough to minimize competition but still match the search words of sufficient number of people to get enough clicks. 

    And that is my challenge. I can rank on Page 1 quite often. I also use the phrases that are most likely used. Yet, I get no engagement. My website has only 90 posts. Could that be the issue? Not enough posts?

    If you can respond to this comment I would much appreciate it Tony.



  45. Hey,  SEO is an arena I find a little confusing.  Your “walk through” has helped me with clarity however one thing I need to ask:  

    I often hit Page No 1, Position No 1 in Google, Bing and Yahoo and have little engagement.  How is this possible?  I have asked this before and my understanding is that the public are not searching for my exact keywords.  Is this correct?   What are your thoughts?

    Cheers and thanks, Jill 

  46. I’ve had to bookmark this after skimming the article, I can see it’s going to be extremely useful. 

    I’ve been learning SEO and how it works for a while now, in conjunction with affiliate marketing but I can see I still have a hell of a lot to learn!

    I think once I finish work tomorrow I’ll come back to it and see what I can implement straight away and learn even more.

    Thanks again for the hard work, this will likely last me a couple of days!

  47. Perfect,

    I have saved this article so that I can refer to on a regular basis. There is so much great detail in here that I know it will not only help myself but others too. I will be re-visiting my website and the articles to ensure that I tidy them up and hopefully make them stand out more.

    SEO is so complexed but you have made a lot more sense from it.

    Brilliant information


  48. Well, thanks for the SEO knowledge. 

    Since learning about blogging, I’ve come across this term several times. It seems search engine optimization is becoming more important due to so many blogs and websites out there. There is a lot of things to learn related to SEO, and I’ve learned it a bit after reading your article here. 

    Thanks Tony.

  49. This is a nice article about SEO. From what I already understood, SEO is very important in getting traffic for your website. I’m still trying to fully understand it and this helps a lot. I’ll probably reread it a few more times. Definitely got to put some of this stuff into practice.

  50. I would change (this) to these in your sentence I’ve listed here “if you are puzzled about (this) things”

    I’ve taken the time to show you where to edit your content by placing …( ) …around the grammer and spelling mistakes below 

    In addition to making content readily available to online search engine, SEO likewise assists improve rankings so that content will be put where searchers will …(quicker)… discover it.

    The Internet is ending up being progressively competitive, and those …(business) …who carry out SEO will have a chosen benefit in consumers and visitors.

    Free SEO education is… (extensively)… readily available on the web, consisting of in guides like this. In this sentence I would change extensively to (extensive and readily available) this sounds better.

    We suggest reading this guide front-to-back if you are …(major)… about enhancing search traffic in this sentence major is not the correct word to use should maybe read “We suggest reading this guide front-to-back of you are interested in learning how to enhance your search engine traffic”

    Supplying responses to user inquiries, …(the majority of regularly through lists)…. of pertinent pages that they’ve obtained and ranked for relevance. I’m not sure what you are trying to say here but I would take a look at it and change it to read clearer.

    I liked the video on your website that is a great touch that will help your readers stay interested. However I would definately go through and edit your content. Your layout is really good and your menu options are easy to navigate.

    This is a very interesting website for learning about SEO. Good job… Deborah

  51. Thanks for very in-depth explanation as to what SEO is. Like you said it can be very confusing and it’d hard to tell sometimes how to implement for success.

    The way I understand it is you get website and videos ranked ok first page if Google with this method. In your opinion how long does it normal I take for this to happen? 

    Also are they any secrets or tips you can give to speed things up?

  52. Without proper knowledge on Seo, it becomes very difficult to actually make the right money and make the headstart required for success as an affiliate marketer. This is really good to see here and I value all you have shared out here. I think that a lot more can be achieved here with proper knowledge into this. Thanks so much

  53. Tony Lee you have make SEO very understandable to the layperson. I know what SEO is, a little about how it works but that is where my knowledge stopped until I read this article. I now understand how SEO could send people to my store. I understand now that SEO will send people to my site and put dollars in my pocket. Thanks Tony Lee! 

  54. Search Engine Optimization (SEO) is the most neglected aspect of the online marketing world. I think it is because of lack of understanding on what SEO is supposed to for our online presence. I have studied both on and off SEO page optimization procedures and both are equally important. But most of the time we thrive in one of them and neglect the other one, and that leads to not ranking properly on Google Search Engine Results Page (SERP).

  55. Thank you Tony for sharing this vital information on SEO to us. 

    This post has given us all the necessary information that we need to know with respect to the purpose and the importance of SEO in our business. This post is very useful for my understanding and also the importance of knowing the purpose of SEO. 

    This will enable me to meet the requirements of the search engine and how it assist and help us in our online business. You explained well the meaning of SEO in a simple and plain language for our understanding. There were so many reasons for the SEO that you have highlighted including the two significant functions of the SEO. 

    The guidelines on how google rank us, on page optimization, keyword usage and targeting, indexing contents, meta description and meta tags were relevant information for us to understand. These information were necessary in our journey to make passive income in our online business. Your informative post will assist us to have a better understanding in the use and purpose of SEO in our respective websites. 

    This information is very useful to me and I hope you will keep posting similar post for our benefits in the future. 

  56. Hi Tony, 

    This information about SEO is certainly crucial to any online business. This thorough article about keywords, still  I  will need to digest and reread it, it is very clear, but there is packed with juicy information. I still need to understand it better. 

    In my personal experience as a newbie, my first post ended up ranking 1 in position 1, all to turned out to be an invalid keyword. I learn my lesson, and I am still learning from that experience. 

    So, basically is all about the reader, his problem, and how we can help to get his needs resolved. But it still is a technical solution too, as of SEO point of view. 

    Thanks for sharing your SEO 101. 

  57. SEO is key and at a presentation I was doing the other day people had no idea where to start with  it. I still think people think they put up a shiny new website and everyone can read it and find it. Clearly that is not that case and search engine optimization is crucial and your business can depend on it. There are lots of details here which I am sure some people will find a bit daunting but if you are even near to this business you have to know about it. 

    Very thorough article thanks Tony.

  58. Search engine optimization seems to be a powerful tool for leveraging your website.  It took me time to grasp information about Seo and am still learning to understand it. Its an engine that drives clean traffic to your website. In my site I have realized that most of the traffic that is retained to my site comes as a result of seo whereas the rest from social media.

  59. SEO is something I took lightly when I started my journey as an affiliate marketer and because of that I lost a lot of engaging opportunities and sales. Every day I learn something new regarding this topic and going back and forth with this article has helped me refresh what I already knew and helped me understand other things that I was still yet to comprehend.

  60. This, for me, became very confusing in some of the content. Being new to everything on the internet, I wish that you could have simplified some of the technical stuff. Explain more of what seo actually does for the website owner. I found that even though the content contained some good information, you bounced around a lot. This made some of the text hard to follow. I also thought that the video you made, went a little to fast for someone who is just starting out. You were a little technical for a newbie.

  61. This is very useful information. SEO is an ongoing learning process for me. I fill in the meta descriptions, for the reasons that you mentioned. Some people recommend using keywords in the meta descriptions and some don’t. What do you suggest? I know that we should not use too many keywords. The quality of the content is more important, but what is your take on using keywords in the meta description?

  62. Wow, I have often thought it’s all about getting keywords and that’s all that there is to it actually. Looking at it’s more closely now, I have come to understand that having a good ranking with Google can help your business grow and most of us d lot know what our ranking is and how it’s done. With such tools for business, it would be much easier 

  63. I could remember when I first started my venture into online businesses and I was into Affiliate marketing, I found it very hard to understand what SEO meant until I did my own thorough research and I was able to find out how important it is. This article will give newbies a clear understanding of SEO.

  64. Call affiliate marketing and one of the first terms that pops up is seo. Having the right knowledge to get into the right SEO can only mean that success is really possible with the right dedication to it. I really like all you have shared here and to be honest, they are quite worthy. I would like to get myself into learning this more because it is an indicator for success in affiliate marketing

  65. Doing internet marketing without knowing what SEO is is like a fisherman going to the sea without his tools. One will only come back without making any big catch and you have taught us here how to be able to deal with issues that comes with search engine optimization. I heard that some people do this optimization the wrong way. What’s the deal.

  66. SEO seems to be so confusing when you initially look at it. I made a decision to try and learn about it one step at a time. I am slowly learning and beginning to make progress. Neil Patel is a great teacher and he has some great tools available to help you move forward learning how to climb the rankings in search engines. It is the most effective method of marketing with a great ROI

  67. You know what? I’ve tried to skip SEO for a long time. I am not a fan, I was using social media to get all my traffic. But I said myself “I must deal with this, it seems very important”. So I started a new website and abolished social media, just to test the power of SEO compared to the power of social media. I got more visitors in a month than those I had had with social media in 8 months. This is the power of SEO. 

  68. Tony, 

    great article on the basics on SEO and keywords. It is easy to get lost in all the little things that are necessary to rank in the search engines and forget about the importance of the most basic thing which is keywords. 

    I am looking forward to the next article that goes even deeper, but this one gave me the idea to go back and check all my webpages to make sure the keywords are used in all the proper areas. Thanks for the important information!


  69. What an Informative article; I learnt things; that I never knew about; Like ‘Meta Tags’; glued to every word; You explained everything clear enough; And, as the length of the article goes, was very spot on. Though, understanding that is used for targeted traffic on what I am talking about and the traffic my site receives, there is more value. It’s hard to build sites when it is just a one-person

  70. What would be your top 10 criteria on every single page or post on the site to make it SEO friendly and make sure it ranks as best as possible?

    I know it is not always a guarantee that a page will rank, no matter the quality, but I’ve heard lots of marketers aren’t really going too extremely deep into it and just sticking to the main principles, and seeing great success with it.

    I’d put content quality, length, and engagement at the top. I think the rest can vary, what’s your opinion on this though?

  71. Thank you for this information, as it gives a very clear and simple explanation about how SEO really works. Quite a long read, but it’s equally fun, because I get to learn more about my journey as a content creator. 

    I am a librarian by profession, and I used to be one of the indexers for Thomson Gale. We create keywords for easier retrieval. It’s a standard and controlled vocabulary, and in the same vein I used to wonder how can the articles be searched if we, the indexers, are the only ones who know the keywords. 

    When the Google and SEO era came, colleagues seem to be threatened, and there was a debate whether Google will eventually replace librarians. I didn’t see it that way, because bots are getting better and it is actually win-win that bots are becoming intelligent, and publishers are rewarded for making the bots’ lives easier. As publishers are “forced” to make themselves easily retrievable via rewards, librarians’ jobs would actually be much easier, and everybody can access quality information more quickly. And all librarians should love that. 

    I was somehow lost with the Moz reference (I have to run a Google search), but overall the SEO info is well-described in your post. Thanks and cheers, A

  72. Hey Tony
    It took me quite a while to get through this post as I have very little knowledge of SEOs but am aware of their importance in helping websites rank and gain traffic.

    I definitely know more now to get me started with studying SEOs but from what I have seen, this takes time so summarized visions like this one are helpful.
    I just installed Google Analytics to one of my sites and I know the success of it depends on how my knowledge of SEOs. This article gave me some ah-ha moments. Thank you for that.

    Solomon & Selina

  73. What an Informative article; I learnt things; that I never knew about; Like ‘Meta Tags’; glued to every word; You explained everything clear enough; And, as the length of the article goes, was very spot on.

    Your article will make me do things better moving forward; I am now more positive about my website; And what is, or maybe needed; to get my site functioning better.

    (Thanks again)

  74. I never really knew or understood how SEO works. It was something that I see the boxes for and maybe enter in information if I felt up for it in those moments. Though, understanding that is used for targeted traffic on what I am talking about and the traffic my site receives, there is more value. It’s hard to build sites when it is just a one-person show in the biz.. But sites like yours help me discover new possibility!

  75. This is a great post on Search Engine Optimization, it is very useful for individuals who are new to affiliate marketing and who want to gain an insight in how to get the best out of SEO. It was insightful to learn about how it technically works behind the scene for example the search engines being a response maker.  Thanks for sharing your insight on this, it was very helpful!

  76. Hey Tony, I personally think you are amazing as you always write content that most people are looking for including myself, this article on search engine optimization is well explained and can be easily understood I like your content and I am always looking forward to reading your content! Thank you once again 

  77. What a wonderful guide there Tony. It’s true that for you to penetrate the digital marketing world, you have to learn SEO tactics and let someone qualified in the area to handle things for you. And, everything you’ve mentioned above is important including keyword use, meta description, meta data, title tags, and writing index able content. Thanks a lot for this.

  78. Hello,

    You have a terrific site. I agree that affiliate marketing is the place to start, but then I always have trouble getting enough traffic to make more money than I spend. I noticed that you mentioned promoting high ticket items which is something I have never tried.  Are you talking about items that sell for $1,000 and more? I have always wanted to try selling high ticket items, but then again, I also knew someone who made thousands of dollars a month selling a toy that sold for only a $1.00. You just need to find the right product.

    I wish you continued good luck with your business.   

  79. Thanks for the information in this post. I’ve been working on my SEO with the help of the Yoast plugin. It has been a pretty valuable tool. I’m glad Google has evolved to the point where they don’t reward key word/phrase stuffing. I just write my content for the reader. After I am finished with it, I’ll go back and see what I can tweak for SEO purposes. If it comes out at least okay, I’m fine with it. I tend to place a little more emphasis on readability. But I am finding out that when it comes to SEO, there are a lot of easy things that can be done (inserting Alt Text for images, for example) to optimize the page/post more. Thanks again.

  80. Another great post, after getting into online marketing it can be very hard to find the relevant information to answer all of the questions that you have, most of the information either is hard to understand or not entirely true. Reading through this makes it a lot easier to understand for anyone. You have plenty of videos to break it down and you don’t have it as bulk which makes it a lot easier again. 

  81. Hi Tony,

    This is yet another great article from you with loads of details. You have provided loads of useful information for beginners,  but you have also highlighted a few things that I wasn’t aware of, and cleared up some other things. Thanks for sharing this and keep up the good work.

  82. Hello Tony, As usual excellent article. SEO is the dream of every affiliate marketer. The site can always receive recommendations as the  best out there and this would boost the prospects of achieving any  results at all. I really appreciate all you have shared here. Well! To be honest, I like this post and the details. Thanks

  83. Search engine optimization is definitely the household name whenever affiliate marketing is involved because that is majorly what we get involves into to get the recognition. Not everyone knows how to do it but for the few that does, it is actually a blessing to and it is simply great to do it right. Thank you so much for sharing this here with us all.

  84. Hi Tony,

    This is a great breakdown of Search Engine Optimization. As a newbie in blogging and building websites, SEO is one of the hardest parts of my learning journey. Your explanation on each item that helps our content gets indexed and ranked on search engines like Google, Bing, and Yahoo is spot on. Just what I need to understand what SEO is all about.

    I look forward to reading your SEO 102 article. 🙂



  85. Tony, thank you so much for this article. I bookmarked it as I will need to go back to it quite often. I’ve been with the Wealthy Affiliate since 2015, but recently I came back for a fresh start again as ships are not sailing and the cruise industry I work in is on a stand by for now. So I had to think fast. Now I am on the road of building my website and I truly needed a thorough explanation of the SEO again as I forgot what I knew before. Also, there are some updates. Thanks once again and I am definitely going to use this article over time. 

  86. Hello Tony, thanks for this educative and informative article. I now have full understanding of what search engine optimization means.

    i liked how you explained the basic usage of SEO. I have bookmarked alot that I would love to come back to.I hope to hear more from you.

    Your posts have really been of greatly helped

  87. So much information here about the intricacies of SEO. I really like how you outlined what search engines expect on your pages, blogs, images, website as a whole, etc. 

    I had taken note of these and bookmarked your website as well. I also like how you explained SEO in layman’s terms and what are the benefits of knowing and implementing it effectively.

  88. Hello!

    Oh my, was this a big article! I really liked how you explained the basic usage of SEO, even though there are a lot of information on here, I made sure it was bookmarked!

    As a site owner and a user of SEO, this article was great to have a reference to when I need to look up some information on it! Being not as computer savvy as I would like to be, I still struggle from a techical standpoint! 

    So thanks for the article!

  89. Great topic for discussion, a lot of people go into online work, blogging etc. but don’t understand the fundamentals of getting ranked on search engines. This article is very informative, I especially like the breakdown of what Google expects in reference to SEO. There was honestly so much information I couldn’t get through it all but I’m sure when I need to refer back to SEO and information pertaining to ranking, I’ll be able to come back and get what I need to from this blog. 

  90. SEO is indeed critical to the success of a website or online business.  When I first came across this term, it seemed a complicated and technically challenging topic. However, your clear articulation of the key components and basic requirements for an effective SEO facilitates a good understanding of how SEO works.  In the video of Neil Patel, he talks about backlinks.  I read somewhere and some people have told me that backlinks may not be that useful.  Or worse, it can even hurt results and rankings.  What is your perspective and which one is true?

  91. I’m not a very tech gal. And I have begun to learn about affiliate marketing (mostly on your site) and I already understand the general concept. But there are things that I still feel quite daunting. And one of then is SEO.

    After reading your post, I feel I have a better idea. I had to reread some paragraphs several times but I feel a bit more confident now. I also watched the video you embedded here. And went to this guy called Neil Patel’s YouTube channel. There is a lot of useful stuff over there too.

    Thank you very much for helping me get started with SEO.

  92. When I first read about SEO, I really didn’t take it seriously and just went about doing common sense things to my blogs and website. Later I saw the difference when I started observing the SEO tips and this article , with the detail, reminds me of more tips that i can use. The main ones are the operations of crawling and indexing, not placing the keywords in images, and making use of hyperlinks. Thanks for the reminders.

  93. Learning About SEO is an ongoing effort for all of us. Each time I have the opportunity to read suggestions and be reminded of the importance of the SEO for our articles.  I do think that there are some strong hints shared by Niel Patel are definitely worth paying attention to.  Have you ever written an article, and realized you strayed from the plan?  I have.  So thanks for the share.

  94. Hello Tony, making use of search engines while building an article is very important to the sure owner considering the opportunities which you are on to as you have mentioned in this article. Many times, the right traffic pass us by because we haven’t made use of the right tool which can help us with ranking. In my previous site as a freelancer, I had no idea about the usage of SEO’s is it reflected in it. After reading this article I will have it in mind when I create a new site. 

  95. I heard all the internet marketers or bloggers talking about SEO all the time but finally I know now, thanks to you! I think SEO (from what I read) is a consumer behavior and from that you target your audience to get a better exposure or rank higher on the google search. I think it is amazing though that it has its own algorithm. I think good content is everything. As long as you use the right keywords and produce the content regularly you will be on the first page in no time.  

  96. SEO is very effective when it all works. The Meta, the keywords, the search etc. But it is not easy. It is like a jungle. Having the right tools will help a lot. I learned a lot from your article about the guidelines of SEO. I will make use of it when writing my next article. What do you think about inserting banners from affiliate partners? How will this affect the SEO? 

  97. SEO is a big topic as confirmed by the amount of information your post is sharing. I am a 101-level Internet student so anything that explains concepts that to me are unfamiliar, is helpful. I very much liked the video that you included (Neil Patel) as his teaching was very specific and gave me some new insights. This is a comprehensive, almost step-by-step guide that make it a good reference tutorial. I am sure I’ll be back to review specific parts of over.

  98. It’s funny though that some people out there think that they can trick the system by doing SEO the wrong way. I always say that the long path most times is usually the best because there are always twists and turns at the short paths. Nice to see you teach something like this on your website. I have learnt a great deal about search engine optimization and how to do it the right way. Thank you very much.

  99. This article is very informative for me especially since in the last days I searched about SEO – Search Engine Optimization and I couldn’t convince myself with what it can really help me.
    Having an online business through affiliate marketing, I can say that without SEO I could not survive if i can say that.
    In my opinion, SEO is the key to a successful online business. Thanks a lot for this post!

  100. SEO is probably the core of digital marketing – in my opinion, if you want to embark into online business even if you’re an e-commerce business, SEO is very very important. Sadly, many didn’t recognize this yet. 

    Thanks for sharing this very thorough explanation on SEO – I’m sure a lot of beginners will get value from this article!
    There’s also SEO for social media platforms, perhaps you can also create a new article touching on that!

  101. Hello there! this is an amazing review you have got here. I have learnt a lot about search engine optimization on wealthy affiliate program which has been helping me at the moment though I am not too strong in it but I am under going the lectures at the moment. Thanks for sharing this to add to my knowledge.

  102. Hi Tony, I love the ins and outs of seo. Thank you for providing more information. It is always nice to learn more seo. I’ve always thought it confusing as to what keywords to use and where to put them. I am always a visual learner. It would be helpful if you had a mock up of a webpage and could walk through how you would add the seo and where you would put it. Do you think it also helps to name the images that are put into the webpage? Thank you for all your info! Great stuff!

  103. That was a lot of content, This article suits beginners as well as advanced people in SEO, I am a beginner and am looking to learn more about SEO. But as everyone says write for users and not for search engines is something that everyone must follow. I found the video by Niel Patel really useful he showed me a new technique by building links, that is something that I want to try.

  104. As part of Google’s algorithms for Search Engine Optimization (SEO), it is the user’s experience, even though Google won’t openly admit that. And what makes or break a user’s experience is the page loading speed and quality content of your site.

    So, in my opinion, it is crucial that you pay close attention to is the page loading speed for your website. So it a good SEO practice to optimize the images and reduce the number of plugins as much as possible because these elements can significantly affect the loading speed of your page and result in a lower ranking by Google. After all, in Google’s eyes, it will translate into a bad user’s experience.

    Moreover, nowadays, users are very impatient; they want results fast. So if your page doesn’t load up within the second, they will hit the back button in a heartbeat!

  105. Thanks Tony for this extensive and detailed information about SEO, one thing I’ve come to discover about gaining traffic to your website is creating and good content, that’ll also help gaining more recognition and it’ll pull more viewers to your website. Nonetheless, knowing about SEO as a site owner is very important, it’ll give you a broad idea of how to structure your website so that search engines can understand it. It’s nice to read through

  106. Thank you so much for sharing us an interesting and excellent article. The principal content of this article is  SEO. It is truly admirable that you have demonstrated this topic so well in your article. I have learned a lot by reading your article and gained a lot of cognition about SEO INFORMATION. Of the points mentioned in your article, I like On-Page Optimization. OnPage SEO is very important to bring a post to the first page of search engines.I am trying to bring each of my posts to search engine options by doing on-page SEO.

    Finally, I enjoyed reading your article and I’d like to share your article in my Facebook group if you give me permission.

  107. What is SEO Search Engine Optimization 101 is a brilliant article to understand SEO. You have taken pains to explain everything very thoroughly and at the same time kept it simple enough for the complete novice to be able to understand the system too. Kudos Tony. 

    I have to SEO all my websites and i need someone to help me with that. Any leads ?


  108. Interesting to read about seo here. Search engine optimisation is like a soup for any business that want to be known and receive the general apprappreciation that it truly deserves. This is really a Greta post ad one that I have learnt a lot from. Knowing how to do seo properly will give the right needed responsresponse and recognition for one’s business. Thanks

  109. I have been struggling to fully comprehend the algorithms behind SEO, so find this post very helpful and informative. It is important to remember that at the end of the day, you are creating content that you want to be seen and read by people, not robots. So it needs to be helpful and interesting.

     You mention many points that I will pay closer attention to when creating my content. 

  110. I found this post super useful as I was struggling to fully comprehend SEO, but after reading your post i have a much clearer perspective of what it is and how i can use it to grow my own online business! I’m going to use your ten steps to rank in google for my own advantage as this is a big thing for me, thank you for the post as it’ll help me a lot!

  111. From what my novice self can deduct, SEO is a method of hopefully getting one’s website onto pages 1 or 2 of Google, as an example. Today, immediacy is crucial in the time it takes that one will wait on an outcome, attention spans are short, and yes, folks will click off and go elsewhere. Being able to remedy this issue would be awesome. The volumes of modalities that can be scanned and indexed is beyond human comprehension. Your 10 steps to ranking via google are simply stated, precise, and easily understandable.  The emphasis on the importance of keywords is duly noted and understood. Thank you for a well thought out article, presented in laymen’s terms for ease of comprehension.  

  112. Hi Tony,

    Great info covering both on page and off page SEO. It’s common for people to only think about keywords when it comes to SEO, and underestimate the benefits of meta titles and descriptions, appropriate linking, and website design.

    As you mention, it’s also important to bear in mind that the search engines are looking for value in the content created. You can no longer put a whole load of keywords into an article that is purely written for the search engines. Your article must balance appropriate keywords along with an article that provides helpful info that seeks to solve problems.

  113. SEO is the goal for every affiliate marketer because with proper achievement of this, the site can always receive recommendations as the best out there and this would boost the prospects of achieving any results at all. I really appreciate all you have shared here. Well! To be honest, I like this post and the details. Thanks

  114. SEO is a tricky one for me! My website goes hand in hand with a pinterest blog. I understand Pinterest SEO fairly well, but on Google and Bing I get lost! My Pinterest account doesn’t bring in the amount of traffic I’d like, so I really need my website posts to rank better. This unfortunately seems almost impossible, though.

    After reading your SEO 101, I think there are some obvious flaws in my approach, I’m still answering PInterest questions only. If I want Google to see me, I suppose I’ll have to start answering Google questions, too.

  115. Really nice post with an abundance of information. I’ve been reading a lot about SEO but there is always something missing, I’m glad I have read this because it clarifies a lot of things to me. It’s a lot of work when you are trying to build an online business and in my opinion, SEO is the most important.

  116. I have read many articles on SEO including the well known Neil Patel but none cute as comprehensive as this one.
    You explained everything very thoroughly but at the same time kept it simple enough for the complete novice to
    be able to understand.

    Extremely well done post than you for this valuable information.


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